Tata Tele Business Services (TTBS) has collaborated with Truecaller, the leading global communications platform. This collaboration introduces the innovative ‘Verified Business Caller Id Solution' to TTBS enterprise customers making a significant advancement in secure and efficient communication by providing an additional layer of identity, credibility, and spam prevention.

Establishing trust between enterprises and their customers is paramount in today's digital era. The Verified Business Caller ID solution suite by Truecaller promises to transform how TTBS enterprise customers interact with their users. Truecaller, through its Verified Business Caller ID solution, will enable users to instantly recognize verified business calls, displaying the brand and logo with precision. The solution ensures that when businesses call their customers, a distinctive green badge accompanies the caller ID, reassuring the authenticity of the business. This verified identity fosters an environment of trust where customers can confidently recognize and engage with legitimate callers.

Brand protection measures are put in place to maintain the integrity of their verified identity, restricting access to editing the name, logo, and tags associated to avoid brand impersonation. Moreover, the advanced and dynamic features such as Call Reason, Video Caller ID, Call Feedback and other rich media offerings enhancing customer engagement.